Effective Date: December 16, 2025 | Last Updated: December 16, 2025
Blooprint Analytics Private Limited ("Blooprint," "we," "us," or "our") operates the Blooprint platform (the "Service"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Service. Please read this policy carefully.
1. Information We Collect
1.1 Information You Provide
- Account Information: Name, email address, phone number, company name, and monthly advertising spend when you register
- Payment Information: Billing details processed through our secure payment providers
- Communications: Messages, feedback, and support requests you send to us
- Third-Party Account Credentials: API tokens and credentials for Amazon Seller Central, Flipkart, and other connected platforms (stored securely and encrypted)
1.2 Information Collected Automatically
- Usage Data: Pages visited, features used, time spent on the platform
- Device Information: Browser type, operating system, IP address
- Cookies and Tracking: Session cookies, analytics cookies for improving our Service
1.3 Information from Third-Party Platforms
- Advertising Data: Campaign performance metrics, keywords, bids, and sales data from Amazon, Flipkart, and other connected advertising platforms
- Account Information: Seller account details necessary to provide our services
2. How We Use Your Information
We use collected information for the following purposes:
- To provide, maintain, and improve our Service
- To process your transactions and manage your account
- To analyze advertising performance and generate insights
- To communicate with you about updates, support, and marketing (with your consent)
- To detect, prevent, and address technical issues and security threats
- To comply with legal obligations
3. Data Accuracy and Limitations
Important Disclaimer: While we strive to provide accurate data and analytics, Blooprint relies on data provided by third-party platforms (Amazon, Flipkart, etc.). We do not guarantee the accuracy, completeness, or timeliness of this data. Users are responsible for verifying critical business decisions with original platform data.
- Data may be subject to delays, inconsistencies, or errors from source platforms
- Historical data accuracy depends on third-party API availability and reliability
- We are not liable for business decisions made based on data shown in our platform
- Users should independently verify all critical metrics before taking action
4. Data Sharing and Disclosure
We do not sell your personal information. We may share information in the following circumstances:
- Service Providers: With trusted vendors who assist in operating our Service (hosting, analytics, payment processing)
- Legal Requirements: When required by law, court order, or government request
- Business Transfers: In connection with a merger, acquisition, or sale of assets
- With Your Consent: When you explicitly authorize sharing
- Aggregated Data: We may share anonymized, aggregated data for industry benchmarking
5. Data Security
We implement industry-standard security measures to protect your information:
- Encryption of data in transit (TLS/SSL) and at rest
- Secure credential storage with encryption
- Regular security audits and vulnerability assessments
- Access controls and authentication mechanisms
- Employee training on data protection
Security Limitation: Despite our efforts, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security of your data. In the event of a data breach, we will notify affected users and relevant authorities as required by applicable law.
6. Data Retention
- Account data is retained while your account is active and for up to 3 years after account closure for legal and audit purposes
- Advertising performance data is retained for the period specified in your subscription plan
- You may request deletion of your data subject to legal retention requirements
- Backup copies may be retained for up to 90 days after deletion requests
7. Your Rights and Choices
Depending on your location, you may have the following rights:
- Access: Request a copy of your personal data
- Correction: Request correction of inaccurate data
- Deletion: Request deletion of your data (subject to legal requirements)
- Portability: Request your data in a portable format
- Opt-out: Unsubscribe from marketing communications
- Withdraw Consent: Revoke previously given consent
To exercise these rights, contact us at privacy@blooprint.in
8. Third-Party Links and Services
Our Service may contain links to third-party websites and integrates with third-party platforms. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies.
9. Children's Privacy
Our Service is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware of such collection, we will delete the information immediately.
10. International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place for such transfers in compliance with applicable data protection laws.
11. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last Updated" date. Continued use of the Service after changes constitutes acceptance of the updated policy.
12. Contact Us
If you have questions about this Privacy Policy or our data practices, please contact us:
- Email: privacy@blooprint.in
- Phone: +91 79750 19616
- Address: Blooprint Analytics Private Limited, Bangalore, Karnataka, India
This Privacy Policy was last updated on December 16, 2025
